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Marketing

How to Increase Traffic With Content Marketing

Every small business wants to know how to increase traffic with content marketing, and with good reason. Content marketing is a great way to bring in new customers and keep your current ones engaged. But it can be tricky to get started. Here are some tips to help you get started. Identify your target audience and create buyer personas Any successful marketing campaign starts with a target audience in mind. You need to identify who your potential customers are and what they're looking for. For this, you can start off by hiring a content marketer. Content marketers identify your target...